Service · Websites and web applications

Search engine optimisation (SEO)

Slovenian is harder for search engines than it looks. People type “zobozdravnik Maribor”, “zobozdravnik v Mariboru” and “zobna ordinacija Maribor”, sometimes in dialect and often without diacritics. The market is small, so any one query is rarely frequent, but it is often very close to a purchase. Picture an accountancy firm in Ljubljana that wants more sole trader clients. It does not need a hundred articles; it needs a few well-built pages that answer the real questions, a fast site and a properly kept Google Business Profile. We start SEO by measuring what works today and continue with whatever has the best odds.

Technical audit
indexing, speed, structure, redirects
Search Console
the basis for every decision
Local search
Google Business Profile and place names in titles
No ranking promises
we measure traffic and enquiries

Scope of the service

SEO is not a one-off fix, nor an endless monthly fee without results. We begin with an audit and a clear list of tasks.

Check the scope with an engineer

Technical audit

Indexing, sitemap, redirects, duplicate content, hreflang, structured data and errors in Google Search Console. Every finding comes with a priority and an effort estimate.

Speed and Core Web Vitals

Image sizes, font and script loading, caching. We make the fixes ourselves if we have access, or write instructions for your developer.

Search terms in Slovenian

Research into how your buyers really search, including grammatical cases, synonyms and queries typed without diacritics. Terms are assigned to pages so that your pages do not compete with each other.

Structure and content

Proposals for new or reworked pages, titles, descriptions and internal links. You can write the copy following our brief, or we can draft it.

Local search

A well-kept Google Business Profile, consistent details in business directories and pages for the towns where you genuinely work. Firms with several sites get a page per location.

Tracking results

A monthly report on search traffic, enquiries and progress on key terms, with a short comment on what comes next.

How the work runs

Technical fixes show within weeks, content work within months. We therefore split the work into quick wins and a longer plan.

01

Access and audit

We get access to Search Console, analytics and the site, then run a technical audit and a review of search terms.

02

Report and plan

You receive a report with findings and priorities plus a plan for the next three months, which we go through together on a video call.

03

Fixes and content

We carry out the technical fixes and prepare or edit the first content. Every change is logged so you know what was done.

04

Monitoring and adjusting

Results are reviewed monthly and the plan shifts towards what works. Your own team can take over at any time.

Nobody can honestly promise you the top spot on Google. Anyone who does is usually tracking a phrase nobody searches for. We track search traffic and the enquiries and sales it brings, numbers you can also see in your own business.

Your questions answered

Technical faults that block indexing can show an effect within a few weeks. New content generally needs a few months to establish itself. The exact timing depends on competition and on the state of your site.

Advertising sits in our Digital marketing area. SEO covers organic traffic, and we can share data with the ads team so that terms and pages complement each other.

Not necessarily. For many firms, well-built service and product pages matter more than regular articles. We suggest a blog only if you have things to say and someone to write them.

The technical audit and plan are a one-off project, quoted in advance. Ongoing work is billed at €50 per hour plus VAT or as a monthly allowance agreed upfront, which you can change at any time.

How do buyers find you today?

Tell us your website address, what you offer and where you want to be visible. We reply within one working day with our first questions.

When we work
Weekdays 9:00-17:00 CET, answers the same or next working day
Calls
Video meetings, Teams and Meet both welcome

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